POTSDAM — Yamaha Corporation of America has named SUNY Potsdam's Crane School of Music as a 2021 honoree in its inaugural Institution of Excellence program, acknowledging the school's extraordinary commitment to innovation in the study of music.

Only 10 outstanding schools nationwide earned the prestigious designation this year. Yamaha is committed to working with The Crane School of Music in substantive ways for the long-term growth and benefit of its music students and faculty. The Institution of Excellence program is tailored to respond to each honoree's unique mission and the designation unlocks benefits for the institution, its faculty and its students.

"For more than a century, Yamaha has focused on defining and elevating the quality of musical performance," said Dan Rodowicz, senior director, Institutional Sales, Yamaha. 

"We chose The Crane School for its outstanding work in pursuing relevant, real-world experience for the students in its school of music. From its long-standing commitment to practical, real-world experiences for students to its proactive collaboration with industry partners like NAMM, Crane is outstanding for equipping students to thrive and contribute to the music industry. Yamaha has reaped the benefits of many Crane graduates who have gone on to significant roles in the organization. The school's alumni carry the Crane legacy and polish into every company of import in our professional music ecosystem. All of this is why we are pleased to invite Crane to become part of a program that demonstrates our commitment to finding, celebrating and collaborating with institutions who share our vision for music's crucial role in society," Rodowicz said.

"The Crane School of Music is so proud to be named a Yamaha Institution of Excellence, a true highlight in our school's long legacy. Being a music school within a liberal arts campus means that we attract students who are creative, innovative and even a little quirky,” Crane School of Music Interim Dean Dr. Lonel Woods said. “We look forward to partnering with Yamaha as we continue to build on this tradition of excellence in new ways."

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