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North Country Savings Bank partners with Clarkson and SLU hockey players as brand ambassadors

Posted 1/2/25

POTSDAM -- North Country Savings Bank has announced a pair of brand partnerships with two locals playing division one hockey at Clarkson University and St. Lawrence University.

After years of …

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North Country Savings Bank partners with Clarkson and SLU hockey players as brand ambassadors

Posted

POTSDAM -- North Country Savings Bank has announced a pair of brand partnerships with two locals playing division one hockey at Clarkson University and St. Lawrence University.

After years of lobbying and multiple lawsuits the NCAA was forced into allowing collegiate athletes to profit from their name, image and likeness through personal brands and endorsements.

The NIL deal allows college athletes to earn money without violating their amateur status.

Brasher Falls native Carter Rose, who is in his second season with the Golden Knights, was first announced as a brand partner in early December 2024.

The 2023-24 Rookie of the Year is known as a hard-hitting defenseman who has quickly become a crowd favorite at Cheel Arena.

Rose has played in 20 career games thus far, scoring his first career goal against Brown Jan. 20, 2023.

St. Lawrence University senior Will Arquiett, another Brasher Falls native, has also signed an agreement with North Country Savings Bank to be a brand ambassador.

The North Country native has played in 70 games so far in his collegiate career, scoring five goals while assisting on five others.

The speedy 5'9" forward attended St. Lawrence Central before entering Northwood School where he was also on the Dean's list.

NCSB recently announced a third endorsement deal with another North Country native as well, with Kennedy Emerson signing on.

A sophomore defenseman at St. Lawrence University, Emerson is a Potsdam native who appeared in all 39 games during her freshman season at SLU.

Described as a consistent anchor for the team's defense, Emerson blocked 21 shots and notched a goal and an assist in her first season with the Saints.

She attended Potsdam High School prior to her time at St. Lawrence, playing hockey, soccer and lacrosse.

She also played for the Nepean Jr. Wildcats, where she was an assistant captain as well.

According to NCSB, more partnerships will be announced in the coming weeks.