Massena Central School has new Red Raiders logo featuring Spartan
MASSENA -- Massena Central students in grades six through 12 recently voted on the logo image to correspond with the new Red Raider mascot for the school district. The mascot’s name will continue to be the “Red Raiders,” but with the new “Spartan” image associated with the name.
Students first conducted a vote on the type of mascot, choosing the Spartan. Students then selected what is now the new logo from three design options.
“This has been a truly democratic process and we are pleased to move Massena Central School District forward in this positive manner. The students asked the administration and board for a mascot they could take pride in, and I believe this process has provided that,” Superintendent Pat Brady said in an announcement.
The former “Indian Chief” mascot was removed in 2004, and the district underwent a rebrand, resulting in the capital “M” logo, which is used today. However, the former logo image was still being used in some circles. The image had been removed due to the perception that it was demeaning to Native American students, who make up approximately 10 percent of the district’s student population, the announcement said.
A Mascot Committee comprised of students, staff, and community members was formed to “establish a student-led process for the selection of the new mascot,” the release said.
Committee members researched the meaning of the term “raider” and assessed examples from schools throughout the nation, according the announcement from the district.
The final logo was designed by a company called 48 Hour Logo, and inspired by student artwork submitted through a contest conducted earlier this year.