CANTON – The April and May St. Lawrence County Chamber of Commerce webinars will focus on specific features of Google analytics to help businesses maximize their website performance.

Part one will focus on increasing organic traffic by using various reports on Google analytics, such as geographic targeting, keyword reporting, referral reports and improving blog, website and social engagement with the content overview report.

Ruby Sprowls, internet strategist and trainer for her company Marketing Your Product for Profit, presented an overview on Google analytics for chamber members in November. By request, she is returning to offer more detailed instruction.

She will present ‘Using Analytics to Improve Your Website--From Keywords to Clicks, Part One” at noon on Wednesday, April 6. Part two will take place on Wednesday May 4. The presentation will last 45 minutes with time for question and answer.

Registration is required to receive the link to enter the presentation; register today by visiting the Member Center on the Chamber website www.NorthCountryGuide.com or www.facebook.com/SLCchamberNY.

Marketing Your Product for Profit is a member of the St. Lawrence County Chamber of Commerce and provides business development, internet marketing, social media strategy and training. The online presentation is the latest in the St. Lawrence County Chamber of Commerce’s free lunchtime webinar series for members, by members. Attendees only need a computer with internet connection and speakers.

Info: www.NorthCountryGuide.com or 386-4000.