POTSDAM -- Sears, 201 Market St., recently renovated their store and is celebrating with a grand reopening beginning today through April 25 as "America's Appliance Experts."

The store has been reorganized and has allowed for a few more pieces of merchandise to be showcased on the floor, according to Millie French, store manager.

The new store design will feature appliances in more than half of the sales floor and includes more brands and improved presentation. The store will also focus its appliances on innovative and new products from Whirlpool, Maytag, KitchenAid, Samsung and Kenmore.

"Our sales people are better equipped and possess product knowledge to help customers while making their purchase," French said.

The new floor plan also includes the ability to showcase complete kitchen packages through the additions of three kitchen vignettes. This allows stores to display an entire four-piece kitchen from multiple brands in a small amour of floor space.

There will be prizes raffled off, a bake sale courtesy of goodies from Anastasia's Bakery in Madrid and B99.3 will broadcast live from the store.

To contact the store, call 268-0909.