Marketing online course begins in Canton Jan. 13
Thursday, December 16, 2010 - 9:08 am

CANTON -- Classes in the 14-week “Marketing Your Product for Profit” course will be held every Thursday from 6 to 9 p.m. at SUNY Canton beginning Jan. 13.

Business people can learn how to market and sell their products online, and course advisors will provide support for up to three years after the course ends.

The course fee is $65.

“You can market your products from a North Country home base,” says wearable art designer Mary Gwyneth Holland, who has successfully established a business from her home in Colton.

Artists, maple producers, market gardeners, craft artisans, small business owners and entrepreneurs have already taken advantage of the training offered by the Northern Adirondack Trading Cooperative (NATC) in partnership with the PathStone Enterprise Center, the St. Lawrence Chamber of Commerce, Cornell Cooperative Extension, SUNY Canton and BOCES.

Joe Basta of Basta’s Flower Shop in Ogdensburg says he enjoyed “the wonderful experience of meeting diverse individuals trying different ways to reach the same goal of selling your products online.”

He says learning the importance of key words and how to market the tradition of quality of the business his grandmother started in the 1920s with local greenhouses were valuable in enhancing his website at www.bastasflowers.com.

A pre-course interview is required to register. Course organizer NATC Director Ruby Sprowls says the interview helps instructors customize the training to fit participants’ needs and interests.

For information, call Sprowls at 386-4000.

Sessions will also be held in Malone, Moriah, and Watertown.